After learning that as many as 500 million people across the globe lack access to safe menstrual products and hygienic bathroom facilities, they decided to create Ruby Cup – a company, product and business model designed to revolutionise the menstrual care industry. One of our earliest innovations was the Ruby Cup Buy One Give One program. For every Ruby Cup purchased, we donate another to someone without access to safe period products. Since 2012, we’ve partnered with international organizations like CARE International, Save the Children and UNHCR. To this day, over 150,000 Ruby Cups have been donated worldwide, from Nairobi to Berlin, from London to Medellín. Knowing that giving our program participants the right education was equally important, we developed open-source menstrual health education curriculums. This means that everyone who receives a Ruby Cup gains not only a product, but also the knowledge to manage their period health confidently. In our continued commitment to providing sustainable, reliable and comfortable period care, we introduced Flow Freedom period underwear to our range. For every pair sold, we proudly donate 2% of the revenue to our Learning Centre nursery based in Kisumu. We built the nursery with our long time partners, Golden Girls Foundation – the centre not only nurtures young minds and promotes a love for learning, but also gives their mothers the chance to work and gain financial independence. To date, our efforts have saved over 15K tons of plastic waste from ending up in landfills. With every purchase, we’re making sustainable period care more accessible and mainstream. None of this would be possible without you – our customers – and our partners. So, a big heartfelt thank you from all of us at Ruby Cup. While we’ve achieved so much, there’s still a long way to go in our fight for period equality and for a cleaner, greener planet. I’m confident that together, we’ll continue to make a lasting impact for years to come.