How Ruby Cup decreases school absenteeism in Africa

Happy school Girl in Kenya holding up her menstrual cup. Now she can continue to go to school even during her period without having to fear that she will leak.

Before presenting you with some super exciting statistics, we would like to remind you of one thing:  This would all not have been possible without you, our dear Ruby Cuppers. This is on you!

As you know, the correlation between periods and low school attendance is one of the biggest social problems in Kenyan society.

Our Social Mission is bearing fruits

One of the wonderful partners we work with, Femme International, focuses on empowering girls and enabling them to stay in school. Femme International fights against the high drop out rates in school due to the lack of sanitary products. They distribute Femme Kits that include soap and a Ruby Cup amongst other things.

In Mwika Secondary School in Moshi, Tanzania, girls have been using their Femme Kit for 6 months now. The first results are here and make us extremely proud:

School attendance has gone up

Social Impact Results: a kenyan school girl infront of blackboard, drawing the female reproductive system. She has received a Ruby Cup and can now continue her education without the fear of leaking.

Missed school days decreased significantly

Social Impact Results: by receiving Ruby Cups, the girls can continue to go to class when they have their period. They don't have to miss days in school anymore.

Concentration has improved

Social Impact Ruby Cup Results: happy and curious school girls in Kenya inspecting the Ruby Cup

And better academic performances for 78% of the girls

happy school girl in Kenya holds up her Ruby Cup

“When I am using my menstrual cup I feel free to do many things such as going to discussion, because before I could rarely discuss freely without worrying about the falling of the pad.”

And probably one the most relieving ways, the Femme Kit has improved lives is that girls no longer have to work or do odd jobs to afford sanitary supplies.

Wanna know what the girls themselves have to say about using a Ruby Cup? Look at this video message from Judith and Emma:

Great Partners, great Teamwork

We would like to thank all of our partners for this great teamwork and all the great accomplishments we have achieved together. Special thanks to Sabrina Rubli from Femme International for her kind words on our cooperation, making this great social impact possible:

“Femme International is so proud to be working with Ruby Cup. Not only do we truly believe in (and use!) their product, but we get to see first hand how much of an impact they are having on young women in East Africa. Ruby Cups are boosting the confidence of young women and helping them stay in the classroom. To address menstrual health is truly to address gender equality, and the distribution of Ruby Cups is a major part of Femme’s mission to empower women and girls through health education.”

Social Impact Result: Ruby Cup Social Mission. Distributing Ruby Cup Menstrual Cups to a class of girls in Kenya

We, and that includes every single one of you who has purchased a Ruby Cup, are making a difference together. These results are the greatest reward.  Thank you for ever.

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Photos by Femme International

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Leanka Sayer

Leanka’s job is to talk about periods. She is currently the Content and Community Manager at Ruby Cup, an award-winning social business that sells menstrual cups, where for every Ruby Cup you buy, you automatically donate another one to a girl in need. She advocates for period positivity and having a healthy relationship with your menstrual cycle. Leanka studied Communication Science in Vienna and has been working for Ruby Cup since February 2014 - first in Berlin, now in Barcelona.